Let’s Work Together
A note from our founder…
“À-la-carte label-like support” empowering artists through brand development, audience growth, and promotional strategies to keep artists
INDEPENDENT.
I know exactly what it is like to feel like you are doing everything possible to get your music heard but when you look at your online presence it seems like you haven't made any real progress at all. I also know what it's like to put your trust in a company and later find out they aren't transparent in their practices and they aren't getting you the results you want. How do I know? I was once that artist who fell into both traps.
After experiencing it for myself and hearing from all of my musician friends how they were paying overpriced PR agencies thousands of dollars and still struggling to feel seen, heard, and known more than when they started I knew I could do better. I set out to create company that was transparent, honest, and results driven so that independent artists could have the team they needed to succeed.
I honed in on my expertise both as a musician and as a seasoned music marketing professional to create a proven framework to position you as the artist you want to be and get your foot in the door of bigger opportunities.
With our simple approach to artist promotions, you will grow your audience + brand. Best of all, it's á-la-carte - meaning YOU get to choose the budget and the scope. No hidden gimmicks. Just building your music career - and music team - on your own terms.
Are you ready to:
Save time + overwhelm without breaking the bank
Make the most of your music release
Increase your visibility + audience awareness
Keep scrolling to see the areas that we can support you in and reach out with any questions. We can't wait to be your professional hype team!
Keep It Indie,
Dawn Jones (Founder of Pressed Fresh Collective)
Why Work With Us?
As an indie artist, there are lots of elements to juggle to create a successful music career….Here are a few ways we can be helpful for your workflow:
ADDED SUPPORT
It goes without saying, managing a business as an artist is a full-time job and time can be the asset you run out of. We step alongside artists to provide added support to their team and pick up the extra tasks and burdens that they don’t have time for. This enables the artist to focus more on making music and less on the logistics of promoting it and building a fanbase.
OUTSOURCING AREAS OF EXPERTISE
We’ve carefully curated the best-of-the-best in each area of the industry as partners so that we can provide artists with absolute top-tier service in every aspect. Each collective member is great at what they do, so you can continue to elevate your reputation in the industry and gain new fans.
Bespoke Strategies + Packages
The music industry isn’t “one-size-fits-all” and neither are our plans and packages. We work to create a custom approach for every client that ebbs and flows as their needs change.
Release Strategy + Prep
We ensure maximum impact with music releases by planning and executing them in advance, working to make sure the artist is confident in the digital strategy and that authentic fan engagement is taking place.
Ongoing Support
Inevitably, there will be times within an artist’s career that are naturally more quiet, with less to actively promote. We work alongside artists to ensure a sustainable, ongoing approach for engaging with fans, boosting online presence, and maintaining their brand visibility - even during the slow seasons.
One Point of Contact
With everything you have to juggle to create and promote your music, outsourcing different needs with different teams can become challenging. We provide an internal system that can easily be integrated into your workflow and give you one point of contact for the whole experience….keeping everything organized so nothing slips through the cracks.
Offerings + Rates
Artist Development Retainer
In this offering, we go beyond concentrating on individual tactics. Instead, we adopt a full-view perspective, examining how each element in your marketing strategy works together. This all-encompassing approach guarantees that our strategies are thorough and able to keep up with the constant changes in the digital environment. From your brand's voice to its online presence, what proves effective today isn’t guaranteed effective tomorrow. Our strategies flexibly prioritize adaptability as market dynamics shift to ensure your brand stays impactful and ahead of emerging trends and showcases seamless harmony across all components.
What’s Included?
Full-service, comprehensive approach to expanding your presence in the industry
Ongoing strategy planning with artists that ebbs and flows as needs/opportunities change.
Encompasses ALL services of PressedFresh Collective on an as-needed/ongoing basis.
Maximize budgets.
A sustainable, ongoing approach for engaging with fans, boosting online presence, and maintaining brand visibility.
Maximum impact with music releases.
Ongoing digital strategy for authentic fan engagement.
Focus more on making music and less on the logistics of getting things done.
Scope and pricing are customized per client.
FreshNoise Distro was created for our Collective so that artists can have that seamless, start-to-finish, collaborative approach with every resource they need to release and promote their music under ONE cohesive team. Starting with the very first step of releasing music, our curated distribution platform offers support to artists for global distribution, free pre-saves, streaming monetization, playlist promotion, royalty split payments, and so much more. Our team comes alongside you to help manage distribution for your label from start to finish and ensure that you have access to the necessary resources to make the most of each release.
Global music distribution to 100+ services!
Opportunities for advanced
funding!YouTube Monetization
Royalty Payments direct to your bank account
Monitoring for artificial streams (bots)
No recurring fees to maintain + manage your catalog
Dedicated and personalized support team!
Streaming analytics and reports
Simple royalty division system for collaborators
Release Representation to DSP’s for Editorial Playlists
VEVO and Apple Video distribution
Keep 100% of your copyright
Release under your own custom label name
Free barcodes and ISRC codes
Free iTunes pre-orders
Free delivery to new stores
Free pre-saves and release day smartURLs
Edit your release anytime (even after release)
Upload custom clips to TikTok + Instagram
Music Distribution Done Differently.
Branding Services
In Partnership with PressedFresh Collective +
Off Trails Studios.
A sum of impressions, your brand is what differentiates you from your competitors. Offering everything from photography to EPK/website creation, cover art creation, graphic design, and more. Branding is the base of everything else you will do as an artist in the music business… so make it count from the beginning.
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Bio Creation - $350
Includes information pertaining to recent releases, stats, and background... ideal for industry use; press/EPKs/labels/etc.
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Starting at $1,500 - price dependent on scope, inquire with your specific needs for more detail
Includes: Logo Suite, Moodboard, Font Pairings, Color Palette, Social Media Templates
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Full Music Website : $600
Full Website & EPK : $650
EPK Page Only : $250
Website Revamps : $100/hr
Newsletter Set Up : $60/hr
Linkinbio Setup : $75
Additional Pages : $60+
Online Shop Setup : $60/hr
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Cover Art / Album Art : $300 +
Existing Cover Art Revamp : $100+
CD/Vinyl/Cassette design : $600
Spotify Canvas : $150+
Event Flyer : $60/hr
Merchandise : $60/hr
Pricing is dependent on project deadlines and intricacy. Expedited services add a 30% fee
Requests/Revisions that fall out of the project scope will be charged at a rate of $60/hr.
If you don’t see your desired services, please don’t hesitate to reach out. We’ll see how we can accommodate your needs.
PR Services
Meet Your Professional Hype Team.
With our origins in PR, we specialize in creating comprehensive strategies that provide an effective way to build buzz around independent artists in the music industry. We utilize a hybrid approach that combines the powerful effect of targeted advertorials with earned media placements (via the traditional pitching method) to ensure our artists are equipped with the best possible resources to boost their online credibility and SEO.
IMPORTANT NOTE: Our PR approach is focused on QUALITY over QUANTITY. These packages are best for the artist looking to secure just a handful of noteworthy and impactful media placements for their release instead of a smattering of blog posts. Curious to know more? Read about our approach HERE.
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*Best-Selling PR Service
Starting at $1,500 per release
A hybrid media campaign of traditional pitching and securing earned media and targeted advertorial placements with our media partners (when needed) to get the buzz started about your music and provide artists with reputable media coverage to increase credibility in the industry and SEO rankings.
Best utilized around a music release or other noteworthy announcement (tour, etc).
Includes:
Strategy Call with our team to work on story angles, project narrative, and answer any questions.
Press Release creation.
Guarantee at least 3 placements (most often yielding more than this)
Targeted, personalized 1-1 pitching to top indie tastemaker publications in your genre.
Up to two story angles included in base pricing.
Industry newswire distribution.
Local outreach to one city/region.
Pricing listed is starting price - price may increase for additional story angles, additional media targeting, or outreach to additional cities (local areas).
Media placements are at the discretion of the publications and specific placements are not guaranteed. Our guarantee is that we will work on your campaign until the guaranteed number of placements are made.
Must start package at a minimum of 4 weeks before the release date or rush fee of 50% of the package applies.
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$500
The best campaign for general industry exposure to “get your foot in the door” and provides artists with a reputable media feature to leverage on socials, SEO, and DIY campaigns.
Best utilized around a music release or other noteworthy announcement (tour, etc).
Includes:
Press Release creation.
Exclusive feature on V13.
Press release distribution to our industry newswire
Guarantee at least 1 article placement
Media placements are at the discretion of the publications and specific placements are not guaranteed. Our guarantee is that we will work on your campaign until the guaranteed number of placements are made.
Must start package at a minimum of 2 weeks before the release date or rush fee of 50% of the package applies.
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We support your tour with pre-show promotional strategies within the media.
Tour Retainer: $1,500/Month
Single Show Promotion: $350/Show
Includes:
Press Release creation.
Targeted media pitch to all media available in a specific city/region.
Exclusive feature on V13.
Includes pitching to all relevant digital, radio, TV, and print media in a targeted geographic area.
Media placements are at the discretion of the publications and specific placements are not guaranteed. Our guarantee is that we will work on your campaign until the guaranteed number of placements are made.
Must start package at a minimum of 4 weeks before the release date or rush fee of 50% of the package applies.
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Looking to get a specific media feature? View our available advertorial partners here.
Examples for most advertorials are available upon request. Articles are written by the publication and/or independent writers.
Social Media Services
Social media presence is a core component of any brand. Our services aim to help creatives take control of their social media in a way that helps them create trust from their audience and grow their followers. With clear, focused strategies to educate you on how to optimize your social media platforms for maximum reach, we offer everything from consultations, content creation, and social media strategies, to all-inclusive packages where we take the stress away by doing everything for you in-house.
Scopes and quotes for custom retainers are available upon request. Custom retainers are subject to approval based on label/artist needs and team availability.
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*Best-Selling Social Media Service
$350/month
We will help strategize your content calendar so you know what to post (and when) to optimize new releases and other engagement opportunities. In addition, we will provide content ideas based on trends, and accountability through reminders and to-dos.
Includes:
Onboarding/Strategy Call
Strategizing your current content into a posting calendar, telling you what type of content to post on specific days.
Prompts for each post to help you create powerful captions.
Guidelines on what types of content (images/videos) you need to create.
Hashtag suggestions
Strategizing for max promotion of releases and other noteworthy events.
*Content creation is not included in this package.
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Need someone to help create your content?
We can create graphics (think new releases, tour/show graphics, etc) or can edit content you’ve already recorded into reels TikToks, and more! Everything created is formatted for use on social media platforms.
$60/hour
Monthly Retainers available - inquire for more
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$450 one-time fee
Our team of social experts will dive into your platforms to help you understand and elevate content performance, engagement, and reach.
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The "done for you" approach to social media. Get help on social media strategy, content creation, and posting on a continuous monthly basis.
Includes:
Onboarding/Strategy Call
Content Calendar: We will help strategize your content calendar to optimize new releases and other engagement opportunities. In addition, we will provide content ideas based on trends, and accountability through reminders and to-dos.
Content Creation: Graphic design and reel/video editing for all content in the content calendar
Scheduling/posting your content - Gone are the days of staying tied to your phone or forgetting to post your content! We handle the scheduling/posting to ensure your content goes live at an optimized time for peak audience engagement.
*due to the remote nature of this service, certain content elements will still need to be provided by the client for maximum optimization
3 month minimum
Up to 2 platforms
Partner Services
In the music industry, it takes a village to succeed. Below you’ll find the people of our village - companies we’ve carefully curated as trusted partners so that we can provide artists with absolute top-tier service in every aspect. Each collective member is great at what they do, so you can continue to elevate your reputation in the industry and gain new fans with people who are transparent and trustworthy.
Meta Ads
(in partnership with Two Story Media)
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Includes:
$500 in ad spend per month
$497 management fee per month
Account setup
Consulting on which videos / assets will work best
Creating videos / assets
Setting up campaigns in Meta’s Ads Manager in your account
Ongoing optimization of campaigns to improve results over time
Providing reporting on results
Responsive support
Management fee is recurring subscription for as long as we work together. Meta ads payment is billed by Facebook automatically.
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Includes:
$1,000 in ad spend per month
$997 management fee per month
Account setup
Consulting on which videos / assets will work best
Creating videos / assets
Setting up campaigns in Meta’s Ads Manager in your account
Ongoing optimization of campaigns to improve results over time
Providing reporting on results
Responsive support
Management fee is recurring subscription for as long as we work together. Meta ads payment is billed by Facebook automatically.
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Spotify Playlisting
(in partnership with Indie Music Academy)
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*In-house with Pressed Fresh Collective
A great way to “dip your toe” in the waters of the streaming world…
Add an extra boost to your release by pitching your song to our database of influencer playlists aimed at increasing traffic to your streaming platforms.
Included:
One month campaign (30 days)
We pitch your song to our database of over 10,000 playlist curators, containing some of the world's most popular independent playlists
All playlists are thoroughly vetted to ensure that no bots or other artificial streaming methods are used. Organic growth is the top priority.
We pitch until we land your song on credible playlists for your music or give your money back.
On average, campaigns receive between 2k - 6k streams.
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Pricing:
10,000 Streams = $297
20,000 Streams = $537
50,000 Streams = $1,050
100,000 Streams = $1,950
We believe only real humans should listen to your song. We will continue to contact influencers until you have the streams you requested.
If a song is unable to be placed on a playlist, artist has the option to submit a different song (no additional fee) or receive a full refund.
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How To Get Started
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One-Time Vs. Retainer
Decide on what you’re looking for - a customized bundle of mix and match services for a one-time project or an ongoing retainer? This is also a good time to decide on your budget and goals for your campaign.
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Book A Call
If you need help finalizing your strategy, book a call via the button below to chat with our founder about your needs, budget, and goals. We will create a customized plan just for you!
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Book Your Package
Finalize your scope and get started with the onboarding forms our team sends!
Looking for DIY Options?
Check out our KEEP IT INDIE Store- with DIY guides and resources for Artist Development and promotion to get you on the right path to growing your career as an independent artist.